Intellectual Property Newsletter | Edition 30 - 2025

March 12, 2025

Partners Marcela Ejnisman, Carla do Couto, Luiza Sato and Stephanie Consonni, together with lawyers Bianca Okuma, Igor Baden Powell, Isabella Pereira, Julie Kagawa, Maria Eugênia Lacerda, Miguel Carneiro e Nathalia Yu Lin 30th Intellectual Property Newsletter.

 

TozziniFreire's Intellectual Property team shares about the Brazilian context, case law and news in the IP abroad.

 

  • News from the Brazilian Patent and Trademark Office (BPTO)

  • TJSP authorizes Coco Bambu to use slogan “the best restaurant in Brazil” in dispute with Outback

  • STJ determines that ‘Chiquititas’ trademark is not famous enough to guarantee imprescriptible right in an action against improper registration

  • Netflix keeps images of Edir Macedo in documentary after court decision in São Paulo

  • Court Decision restricts protection of “weak” trademarks: the case of Eurofarma and its brand “REHIDRAT”

  • OpenAI claims improper use of its AI models by startup DeepSeek

  • Dior faces adult film star in a trademark dispute

 

Publication produced by our Intellectual Property